Built In Analytics

Know what's working. Fix what's not.

See exactly where visitors drop off, which devices they use, and how to optimize every form for higher completion rates. Form optimization driven by your data, built in.

No credit card · Unlimited forms · 5 min setup

14-day money-backNo subscriptions
wittyform.com/dashboard/analytics
Analytics
14,328
Total Views+12.3%
1,847
Submissions+8.7%
12.9%
Completion+2.1%
62%
Mobile+4.2%
Submissions TrendLast 30 days
Feb 21Mar 22
Device Type
62%Mobile
Mobile 62%Desktop 30%Tablet 8%
Browser
Chrome
64%
Safari
22%
Firefox
8%
Edge
6%
Conversion Funnel
Viewed14,328
Started9,743
Completed6,018
Submitted1,847
Form PerformanceView all
FormViewsStartedCompletedStart RateCompletionAvg Time
Contact Form4,2182,8401,92067.3%67.6%1m 42s
Demo Request3,1021,8601,24059.9%66.7%2m 18s
Feedback Survey2,5801,42089055.0%62.7%3m 05s

Every metric that matters

Track completion rates, spot drop off points, and measure conversion performance, all from a single dashboard.

74.2%
Completion Rate+5.3%

Percentage of visitors who submit your form after starting it.

Step 3
Drop off PointsDetected

The exact question where most respondents abandon your form.

2m 34s
Average Time-12s

How long it takes the average respondent to complete your form.

62/38
Device Split+8% mobile

Mobile vs desktop breakdown so you can optimize the right experience.

7 sources
Traffic Sources+2 new

Where your form visitors are coming from, including direct, social, and referral.

12.8%
Conversion Rate+1.4%

Visitor-to-submission conversion across all traffic sources.

See exactly where people leave

The funnel view breaks down every step of your form so you can identify the biggest drop off points and fix them.

Form Funnel AnalysisLast 30 days
Started
2,400100%
-15%Biggest drop
Question 1
2,04085%
-15%
Question 2
1,68070%
-15%
Question 3
1,32055%
-13%
Submitted
1,00842%

Find the fields that cost you leads

Drop off analysis highlights the exact questions where respondents abandon your form. Remove or rephrase high-friction fields in the form builder to instantly improve conversion rates.

Conversion funnel

See how many visitors view, start, and complete your form at each stage.

Bounce & abandon rates

Identify how many visitors leave before starting and how many quit partway through.

Time range comparisons

Compare performance across different periods to measure the impact of changes.

Contact FormField level drop off
Full Name
Text
3%
Email Address
Email
5%
Phone Number
Phone
18%
Company Name
Text
7%
Budget Range
Select
12%
Project Details
Long Text
8%

Phone Number has the highest drop off rate. Consider making it optional.

Submission Notifications
New submission on Contact Form
Email
Lead captured: [email protected]
Slack
Webhook triggered: CRM sync
Webhook
New submission on Feedback Form
Email
File uploaded with submission
Slack

Stay informed on every submission

Get notified the moment someone submits your form. Route notifications to the right channels via email automation so your team can act fast.

Email notifications

Receive an email for every new submission, with the full response included.

Slack notifications

Push submissions to any Slack channel so your team sees them instantly.

Webhook integrations

Send submission data to any URL, syncing with your CRM, database, or custom workflow.

Explore every response in detail

Search, filter, and export your responses. Click any row to see the full submission with timestamps and metadata.

Search responses...
Respondent
Time
Status
Score
EC
Emily Chen
Feb 9, 2:14 PM
Complete
92
JW
James Wilson
Feb 9, 1:48 PM
Complete
87
AP
Aisha Patel
Feb 9, 1:22 PM
Partial
45
ML
Marcus Lee
Feb 9, 12:55 PM
Complete
95
SG
Sofia Garcia
Feb 9, 12:30 PM
Complete
78
Showing 5 of 1,847 responses

Know your audience

Understand which devices your respondents use and where they are located to tailor every form experience.

Device Breakdown
1,847
total
Desktop
52%
Mobile
40%
Tablet
8%
Top Locations
🇺🇸
United States702
38%
🇬🇧
United Kingdom333
18%
🇩🇪
Germany259
14%
🇨🇦
Canada203
11%
🇦🇺
Australia166
9%
🇫🇷
France111
6%
🌍
Other73
4%

Spot trends before they become problems

Track daily, weekly, and monthly submission trends. Discover when your forms perform best with heatmaps by day of week and comparisons across time ranges.

Submission Trends
Feb 1
Submissions
+23% vs last period
Feb 28
Weekly Summary
This week+8%
420 submissions
Last week+13%
390 submissions
Week before+11%
345 submissions
Activity Heatmap
Low
High
12am3am6am9am12pm3pm6pm9pm
Mon
Tue
Wed
Thu
Fri
Sat
Sun

Peak activity: Wednesday 3-4 PM -- schedule campaigns accordingly

Test, learn, optimize

Run A/B tests on your forms to find the version that converts best. Tweak conditional logic, split traffic automatically, and get statistically significant results.

Variant A
Original
42%
0%Completion rate100%
504
Submissions
1,200
Views
3m 12s
Avg Time
Winner
Variant B
Simplified
61%
0%Completion rate100%
732
Submissions
1,200
Views
1m 48s
Avg Time

Variant B increased completion rate by +45% compared to Variant A. Results are statistically significant (p < 0.01).

Export anywhere, integrate everything

Get your data out in any format or push it directly to the tools your team already uses via integrations.

Export Formats
CSV
Comma-separated values
Google Sheets
Send rows to Sheets
API
REST endpoints
Integrations
W
Webhook
Custom HTTP endpoints
S
Slack
Channel notifications
E
Email
Submission notifications
G
Google Sheets
Append rows automatically
WittyFormWittyForm Analytics
Conversion funnel
Drop off analysis
A/B testing
Device & browser breakdown
Traffic source tracking
API access
?
Other Form Builders
Basic view counts only

Most form builders stop at total views and submissions. No funnel analysis, no drop off detection, no A/B testing.

FAQ

Got questions?

Everything you need to know about WittyForm. Can't find what you're looking for? Contact Support

Ready to Understand What Your Respondents Really Do?

Get lifetime access for just $37. No subscriptions or recurring fees. Create beautiful forms and own the tool forever.

14-day money-back· Instant access
Advanced Form Analytics & Insights Dashboard