Skip Logic
3 min read
Definition
Skip logic (also called conditional skip or question branching) is a survey feature that automatically skips respondents past irrelevant questions based on their previous answers. If a question does not apply, the respondent never sees it.
How It Works
Q1: Do you use our mobile app?
Yes → Go to Q2
Q2: Rate the app experience
No → Skip to Q5
Q5: What device do you primarily use?
The logic is defined as IF-THEN rules: IF the answer to Q1 is "No", THEN skip to Q5. This keeps the survey relevant and concise.
Why It Matters for Forms and Surveys
- Reduces survey fatigue: respondents only answer questions relevant to them.
- Higher completion rates: shorter, relevant surveys get more finishes.
- Better data quality: no more "N/A" or blank answers for irrelevant questions.
- Professional experience: makes your form feel smart and considerate.
Common Skip Logic Examples
| Scenario | Skip Rule |
|---|---|
| Employment status | If "Unemployed", skip company-related questions. |
| Product usage | If "Never used", skip satisfaction questions. |
| Age verification | If under 18, skip to minor-appropriate questions. |
| Interest check | If "Not interested", skip to end with a thank you. |
| Purchase history | If "No purchases", skip review questions. |
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